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Tulsa Tourism Sector Achieves $327 Million Growth in 2024 Through Vibrant Events and Economic Milestones: New Report You Need To Know

Sunday, December 22, 2024

Tulsa, Oklahoma, continues to play a vital role in bolstering the state's third-largest industry -- tourism. As 2024 comes to an end, the city reflects on a year of milestones, vibrant events, and a flourishing economic impact.

From iconic celebrations like Oktoberfest and the Big Dam Party to the consistent popularity of attractions such as the Gathering Place and local museums, Tulsa has much to celebrate this year. According to data from Tulsa Regional Tourism, the economic impact of events reached an impressive $327 million in fiscal year 2023, marking a $10 million increase compared to the previous year.

The momentum appears to be continuing into FY 2024. Early data reveals that the first quarter alone has already surpassed the same period last year by $20 million.

A Multitude of Attractions

Tulsa's appeal lies in its diverse offerings. Whether visitors are drawn to Route 66, the city's cultural landmarks, or unique entertainment options, there is something for everyone. Local officials emphasize that Tulsa continues to attract travelers through both its iconic sites and the influx of Hollywood productions set or filmed in the area. This phenomenon, often referred to as "set jetting," has brought fans of popular shows and movies to explore filming locations across Green Country.

For instance, productions like Tulsa King and Killers of the Flower Moon have highlighted Tulsa and surrounding areas, enticing fans to visit iconic filming spots. Meanwhile, the Outsiders House Museum remains a favorite among travelers, especially those with a nostalgic connection to the classic film.

Route 66: A Timeless Draw

Route 66 remains a central pillar of Tulsa's tourism strategy. Travelers from across the country follow this legendary highway, stopping to explore its attractions. Local businesses and landmarks along the route have successfully captured the imagination of visitors, contributing to the city's economic vitality.

Beyond Entertainment: Tulsa's Hospitality Shines

Beyond its attractions, Tulsa's commitment to hospitality has earned the city glowing reviews from visitors. The city's well-maintained public spaces, welcoming atmosphere, and a growing number of local eateries and boutique accommodations have created an environment where travelers feel right at home. This focus on enhancing visitor experiences has made Tulsa a repeat destination for many, ensuring steady growth in its tourism sector.

Looking Ahead to 2025

As Tulsa gears up for the new year, there is excitement about upcoming events and attractions, including the national tour of a Broadway musical that will kick off in the city. With a strong foundation and continued eff ...